Content Creation
Content is where a brand comes to life. It is the marriage of the things that make a brand whole. Through content, tone, visuals, values, and more can be expressed.
We create original content that engages and connects with people. We use content creation to help brands tell their story.
CULTIVATING SIMPLE TRUTH
PEOPLE HATE ADVERTISING.
For years, advertising has preyed upon insecurities with promises of simple solutions for unhappiness.
BUT THEY LOVE TO BE ENTERTAINED.
Good stories that define a brand’s values capture imaginations and inspire loyalty.
THE KEY IS BEING REAL.
It’s not about creating something that doesn’t exist. It is about uncovering what is real and showing it to the world.
WE CALL IT SIMPLE TRUTH.
Telling the truth may not seem profound, but it is more difficult than it seems.
THE BREAKDOWN
STRATEGY
Art Direction
Planning / Production
Video Standards / Guidelines
Motion Graphics
Content Strategy
Design
Art Direction
Planning / Production
Standards / Guidelines
Retouching
Development
Messaging Strategy
Messaging Standards
Content Development
Social / Editorial
- Calendars
- Blogs
The work
The Process
1. Video strategy
Before you start producing videos you should know what type of videos and how to optimize and distribute them.
2. Video marketing
We make sure your videos are getting the best result possible by using the right video players, platforms and technology.
3. Video advertising
The world changes quickly and so should your website. Through ongoing reporting and strategy, we will work to continually incriase your site’s function. If it can be measured, it can be improved!
